“The true decision-makers of wineries and the wine industry from around the world are all together, so the side meetings and boardroom discussions are more fruitful than any other festival in Canada, which of course, is incredibly valuable.”
The 32nd annual Vancouver Playhouse International Wine Festival being held April 19th – 25th, 2010 will feature Argentina and New Zealand as the Theme Regions. Rosé is the Global Focus.
The 2010 Vancouver Playhouse International Wine Festival is “all about altitude, latitude and attitude,” says Festival Executive Director Harry Hertscheg. The combination of these two very distinct cultures and countries will provide both strength and sex appeal to this year’s festival, while the newfound confidence of Rose’ wine in the global market will add a counterpoint to the Pinot Noirs, Torrontes, Malbecs and Sauvignon Blancs that will be poured.
Click Here for List of B.C. Wineries Participating in VPIWF.
Each winery that has been selected to participate will showcase products at each of the five sessions in the International Festival Tasting Room. Two afternoon sessions are dedicated to members of the trade including buyers, retailers and chefs.
The three evening sessions expose consumers to the outstanding wineries and wines featured at the Festival. Participating wineries will showcase their products in a range of events over the week – including winery dinners, regional lunches, Sunday brunches, seminars and boardroom tastings, as well as a comprehensive trade program. The 2009 Festival featured 183 wineries from 15 countries participating in 61 events over the course of the week.
The Playhouse Wine Festival, Canada’s “Premier Wine Fest,” is one of the biggest and oldest wine events in the world.
Number of Wines to be poured: 1700
Total Wines in the Festival Tasting Room: 941
Total Number of Participating Wineries: 197
Countries Participating: 14
Number of Events: 61
Projected Attendance: 25,000