The Association Independent winegrowers of Quebec
(VIQ)officially joined CEVI, the European Confederation of Independent Winegrowers, on the occasion of the General Meeting of April 20, 2011. This widening of CEVI beyond the borders of Europe reinforces the influence of the profession of the independent winegrower and its values, and allows the network of CEVI to get richer through experience sharing.
ADVVQ was founded in 2006 by a group of vinegrowers and winemakers in the aim of gathering the producers of the areas of Quebec and of supporting the spreading of the know-how of this production in emergence. Accordingly, the ADVVQ supports the organisation of regional and interregional meetings in order to exchange on the characteristics of the production in Quebec. Since 2010, the association changed its name for Vignerons Indépendants du Québec (Quebec Independent Winegrowers).
The goal of the association is to promote the elaboration of wines made from grapes entirely grown on the Quebec terroir, by proscribing any addition of raw material coming from outside Quebec (grapes, juice and concentrates), except for alcohols required to the making of fortified wines, according to an exclusively artisanal and nonindustrial transformation.
The association gathers 51 members, representing approximately 35 to 40% of the production of wine in Quebec. In Quebec, more than 630 hectares of vines are in production. There are 4 main regions: Estrie, Montérégie, Lanaudière and Chaudières the Appalachian Mountains (regions of the South-Quebec). The type of vines which are cultivated there are mainly rustic and semi-rustic hybrid type of vines.